Privacy Policy
Last updated: June 7, 2026
This Privacy Policy explains how the John's Sporting Goods fishing app (the "App"), published by Ellis AI Labs, and our waitlist website collect, use, and protect your information.
In this policy, "we," "us," and "our" refer to John's Sporting Goods, published by Ellis AI Labs. If you have any questions, contact us at justin@ellisailabs.com.
1. Information we collect
Waitlist sign-ups (website)
- Name (first and last)
- Email address
- Phone number
- Device platform you select (iOS or Android)
Contact & support requests
- Your name, email address, and the message you send us.
The mobile app (once launched)
- Account details you provide (such as name and email).
- Location data — used to show nearby fishing spots, maps, and conditions. You can control location access in your device settings.
- Content you create — saved spots, pins, and catch-log entries.
- Usage and device information — basic, non-identifying diagnostics to keep the app working and improve it.
Automatically collected
- IP address and browser/user-agent when you submit a form, used for security and abuse prevention.
2. How we use your information
- To notify you when the App launches and about early access (waitlist).
- To respond to your support and contact requests.
- To provide and operate the App's features (maps, saved spots, catch log, conditions).
- To protect the service against spam, fraud, and abuse.
- To improve our website and App.
3. How we share information
We do not sell your personal information. We share data only with service providers that help us run the service, under appropriate safeguards:
- Cloudflare — website/app hosting, database storage, and bot protection (Turnstile). See Cloudflare's privacy practices at cloudflare.com/privacypolicy.
We may also disclose information if required by law or to protect our rights and users.
4. Data security
Your data is transmitted over encrypted HTTPS and stored in Cloudflare's managed, encrypted database. We use Cloudflare Turnstile and rate limiting to protect our forms, and our admin tools are protected by strong, two-factor authentication. No method of transmission or storage is 100% secure, but we take reasonable measures to protect your information.
5. Data retention
We keep waitlist and contact information for as long as needed to contact you about the App and to provide support, and then delete or anonymize it when it is no longer needed. You can ask us to delete your information at any time.
6. Your rights & choices
- Access or delete your information — email justin@ellisailabs.com.
- Unsubscribe from launch emails at any time.
- Control app permissions (such as location) in your device settings.
Depending on where you live, you may have additional rights under laws such as the GDPR or CCPA. We honor those rights — just contact us.
7. Children's privacy
Our website and App are not directed to children under 13, and we do not knowingly collect personal information from them. If you believe a child has provided us information, contact us and we will delete it.
8. Changes to this policy
We may update this Privacy Policy from time to time. We will post the updated version here and revise the "Last updated" date above.
9. Contact us
Questions about this policy or your data? Email justin@ellisailabs.com or use our contact form.